vp-india-2026-sep-oct

WOOD AT THE CENTRE Nina Mûr works with Finnish birch wood to create its own plywood for the frames. The thin layers are flexible, strong and shaped from the beginning to follow the contours of the face. This gives the frames their particular character. The grain and texture of the wood remain part of the design, while the construction gives the eyewear a clean and modern appearance. The material is also carefully worked to achieve comfort. Nina Mûr shapes the wood into a curve before production continues, helping the finished frame sit naturally on the face. It is a simple idea, but one that changes the way the finished eyewear looks and feels. Rather than hiding the material, Nina Mûr allows it to become part of the identity of the frame. MADE IN MADRID The brand controls its production from its Madrid workshop, where every pair is designed and finished. This is a detailed process. According to Nina Mûr, producing one pair takes around 40 hours, while approximately 85 per cent of the frame construction is carried out manually. After the wood is pressed, the frames are cut using CNC technology, with software developed by the brand to create three- dimensional shapes and maintain precision. The work does not stop there. Sanding, varnishing, assembly, lens fitting and NINA MÛR SHAPES THE WOOD INTO A CURVE BEFORE PRODUCTION CONTINUES, HELPING THE FINISHED FRAME SIT NATURALLY ON THE FACE 29 VISION PLUS INDIA EDITION