VisionPlus Se Asia

THE HISTORY BEHIND THE CARRERA LABEL The Carrera brand was founded in Austria by Wilhelm Anger in 1956. Anger was actually inspired to create a line of sunglasses based on the Carrera Panamericana auto race. Things jumped to the next level just a few years later when Wilhelm Anger developed and patented a special material that provided permanent elasticity and dimensional stability. Carrera was originally created as a motorcycle and ski helmet brand, whose name was inspired by the legendary Carrera Panamericana road rally which traversed the length of Mexico. Thus began the adventure of a brand famous for high- performance products which still today retain their original on-the-road spirit, dynamic appeal and consistently cutting-edge design. Over the years the product range has expanded to include ski helmets, sports glasses, optical frames and sunglasses. Since 1996 Carrera has been part of Safilo Group: this synergy has amplified the stylistic and innovative potential of its products and strengthened the brand’s success at international level. Today Carrera is a prestigious label, synonymous with design and technical innovation, a brand which represents a dynamic lifestyle and which communicates emotion. CARRERA 5595 11 VISION PLUS SE ASIA EDITION