VisionPlus India
their work involve prolonged screen use to focus on an intensive task? Are they working on multiple screens at a similar point in time? Then introduce the Eyezen lenses by highlighting the key benefits in relation to their lifestyle, in relation to their unique demands. So, for young/first-time users, emphasise the Eyezen Start support for multi-device use and enhance clarity for near and far tasks. For adults, we focus on Eyezen Boost's ability to combat digital fatigue and provide extra support for close-up tasks. 3. What kind of training programs and assets do you use while explaining the product to the end consumer? The effective recommendation of Eyezen Lenses is very well required by the team. Essilor’s Leonardo platform, which offers a comprehensive resource which includes case studies, training videos and promotional campaigns. To address the customer scepticism, we emphasise that Essilor’s 30-day satisfaction guarantee allows users to exchange their Eyezen lenses. This risk-free trial builds trust and encourages adaptation to these lenses. Disclaimer: The views about the Eyezen lenses expressed by Abhinav Maharwal are his personal opinion. Essilor India is not responsible for the accuracy of any of the information provided by Abhinav Maharwal in the interview. it. So when you are actually reading or watching screens for a longer period of time, it helps relax your eye muscles. 2. How do you know who to recommend Eyezen Start to and who to recommend Eyezen Boost to the end consumer? It begins with understanding their demands, their lifestyle, and their unique needs. There are some key questions that we should be asking them during the refraction process, and that includes how much time they actually spend on digital devices daily. What are the digital devices for their using? Are they mobile phones, laptops or primarily, you know, desktops which they are using? And do they experience any headaches, dry eyes or blurry vision when they are using these devices? Does
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