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is seen and what is felt. Its founders describe their work as “fantasy eyewear,” a term that encapsulates the poetic tension between conceptual design and palpable wearability. Every piece is conceived digitally first — a virtual apparition that exists in code and imagination before it ever becomes physical. This fusion of digital genesis and tactile execution is central to the brand’s creative language. In a world where most eyewear design begins with conventional sketches and follows predictable archetypes, Paloceras embraces computational design and virtual simulation to let forms emerge intuitively. Then, with artisan precision, those forms are translated into Mazzucchelli acetate frames, polished and perfected by hand. CR39 lenses with high-clarity coatings are integrated, not as an afterthought, but as an intentional part of how each piece communicates with light and the human eye. DESIGN SIGNATURE: SCULPTURAL PRESENCE What sets Paloceras apart visually is its audacious sculptural language. The brand’s first major offering, the Pebble Collection, introduced a series of frames that eschew minimalist reduction in favour of what feels like sculpted presence. Rounded yet bold, these acetate frames — conceived through generative digital processes — resemble river stones or glass formed by natural forces. They possess a tactile quality that invites touch, a depth of colour achieved through custom lamination techniques, and forms that feel familiar and unfamiliar at the same time. Rather than following industry conventions, Paloceras designs shapes that play with volume — inflated contours and layered surfaces that feel alive or EVERY PIECE IS CONCEIVED DIGITALLY FIRST, A VIRTUAL APPARITION THAT EXISTS IN CODE AND IMAGINATION BEFORE IT EVER BECOMES PHYSICAL Their partnership sparked not through strategy but through curiosity. Late-night conversations after class, shared hikes in the Alps, and ruminations on what it means to make led to an idea: what if eyewear could be more than an industrial product? What if it could be an expression of imagination, an object that feels like a story when you place it on your face? The name “Paloceras” itself emerged organically — inspired by the Latin term Rhopalocera, meaning butterfly, but reimagined and shortened in a moment of creative serendipity on a walk through a Swiss park. PHILOSOPHY: BETWEEN DREAM AND REALITY From the beginning, Paloceras positioned itself not simply as a maker of glasses but as a narrator of vision. The brand’s philosophy resides in a liminal space: between what 24 VISION PLUS INDIA EDITION