VisionPlus India

biodegradable packaging, and ensured long-wearing quality that discourages disposability. In 2025, sustainability isn't just a checkbox; it’s interwoven into the design, sourcing and storytelling. The eyewear reflects this commitment, appealing to a new generation of eco- conscious luxury buyers. CELEBRITY LOVED, EVERYDAY APPROVED From editors to celebrities, Max Mara Eyewear has long been a favourite. Cate Blanchett, Meghan Markle, and Angelina Jolie, these powerful women have been seen in Max Mara glasses and coats, radiating strength in subtlety. And yet, the brand doesn’t feel exclusive or intimidating. Its appeal lies in how seamlessly the eyewear fits into everyday luxury. You don’t need a red carpet. You just need a sense of self-worth and maybe a well- fitted Max Mara coat to go with your frames. A PERFECT PARTNERSHIP The Marcolin Group continues to be the driving force behind Max Mara Eyewear’s innovation. Known for its attention to detail and legacy in luxury eyewear production, Marcolin ensures that every Max Mara frame is a blend of Italian precision and fashion finesse. This partnership ensures not only global availability MM0006 but also a consistently high standard of product integrity, crucial in a market where brand trust equals loyalty. Max Mara Eyewear is more than a fashion statement; it’s a lifestyle choice. In a world driven by fast trends, this brand stands its ground by offering timeless, intelligent design rooted in heritage and elevated by modernity. For the woman who wants to be seen but on her own terms, Max Mara Eyewear offers the perfect frame. UNDER THE SURFACE The new Max Mara eyewear collection enhances the essence of individuality, celebrating every woman’s ability to leave a unique and unmistakable mark. The models are born from the meeting and intersection of the worlds and personalities of Eileen Gray and Lee Miller. The artist Lee Miller translates her audacity and avant-garde vision into the refined geometries and facets of the glasses, creating new accents of light on both the sunglass and optical models. The architectural cut of Eileen Gray’s creations is expressed through clean and essential shapes. Her iconic tubular structures become an element of interference in the frame design, constructing the hinges of the models in acetate and embellishing the temples with a golden profile that separates the spoilers from the front. The Maxim signifier remains a structural protagonist in the thin and delicate metal profiles and the unmistakable golden bar insert that elegantly highlights the most daring and charismatic silhouettes of the collection. The faceted profiles and worked angles of the new frames give the surfaces a refined and precious appearance, making each pair of glasses a symbol of style, which Max Mara interprets as a work of art to wear. Geometric-shaped sunglasses with a sophisticated construction. A high bridge with a futuristic look outlines a metallic profile housing large angular lenses. Sophisticated and lightweight, the iconic ELSA model is offered in new frame and lens colours in this collection. 24 VISION PLUS INDIA EDITION