VisionPlus India

SMART GLASSES ENTER NEW ERA WITH SLEEKER DESIGNS Smart glasses are evolving with sleeker, discreet designs, integrating advanced features like live translation, GPS, and cameras. At CES in Las Vegas, analysts highlighted the growing market for hi-tech eyewear, moving beyond the bulky frames of early models like Google Glass and Epson's Moverio. Modern designs, such as the Ray-Ban Meta by Meta, combine traditional aesthetics with innovative functionality, including photo and video capture, music playback, and object recognition. Industry growth is fueled by advancements in AR, AI, and miniaturisation, though balancing technology with style poses challenges. AR integration remains limited, as higher capabilities could significantly increase costs. PRADA AND ESSILORLUXOTTICA RENEW EYEWEAR PARTNERSHIP UNTIL 2030 Prada Group has renewed its eyewear licensing agreement with EssilorLuxottica for an additional 10 years, extending their partnership until December 31, 2030, with an option to renew until 2035. The collaboration, established in 2003, covers the design, production, and distribution of eyewear for Prada, Prada Linea Rossa, and Miu Miu. Prada Chairman Patrizio Bertelli praised the partnership’s foundation of craftsmanship, quality, and innovation. EssilorLuxottica CEO Francesco Milleri highlighted their shared commitment to delivering luxury eyewear with elegance, boldness, and sport-inspired dynamism. The renewal reflects their vision to drive innovation and elevate the future of luxury eyewear.. KENDRA SCOTT SIGNS EYEWEAR LICENSING AGREEMENT WITH MARCHON Kendra Scott has signed a licensing agreement with Marchon Eyewear Inc. to launch its first eyewear collection, featuring sunglasses and optical styles, debuting in the U.S. this September. Known for its iconic jewellery designs, the brand’s eyewear will incorporate signature design elements, vibrant colours, and innovative materials. CEO Tom Nolan highlighted Marchon’s expertise and distribution network as key to the partnership. Marchon President Thomas Burkhardt praised Kendra Scott’s commitment to quality and philanthropy, predicting long- term success. This move aligns with Kendra Scott’s ongoing expansion, including its Yellow Rose sub-label and lab-grown diamond collection, and adds to Marchon’s strong brand portfolio. SHARE YOUR VIEWS. EXCHANGE IDEAS. CONNECT WITH THE INDUSTRY. 77 VISION PLUS INDIA EDITION