VisionPlus India

HOYA VISION CARE’S PARTNERSHIP WITH EAOO HOYA Vision Care announced a partnership with the European Academy of Optometry and Optics to Support Continuing Education in Optometry (EAOO) to deliver educational content and sessions, in line with HOYA’s commitment to widely share knowledge and technical advances in the field of optometry and myopia Management. HOYA Vision Care will provide educational content for the EAOO website in the early summer of 2024. Eye Care Professionals (ECPs) will be able to access articles covering topics such as myopia management in daily practice, special myopia management cases, as well as the newest evidence in the field. STEPHON MARBURY LAUNCHES COLOR-CHANGING CHAMELO EYEWEAR Former NBA All-Star Stephon Marbury has launched Chamelo Eyewear, a brand known for its innovative color-changing lenses. Using unique Chamelo Lens Technology, these smart glasses blend style and advanced tech to change how we see the world. One of their standout products is Music Shield, perfect for fitness enthusiasts. These smart sports sunglasses have adjustable tints for the best visibility during workouts and come with built-in Bluetooth audio. The Music Shield provides clear sound for music, podcasts, and audiobooks, letting users enjoy their audio while staying aware of their surroundings. VOGUE EYEWEAR UNVEILS CAMPAIGNWITH TAAPSEE PANNU Vogue Eyewear is thrilled to announce its latest campaign featuring Brand Ambassador, Taapsee Pannu. Vogue Eyewear believes that it is our approach to life which truly matters and makes all the difference. The campaign, titled "Keep Playing," invites consumers to tap into their light, bright, and joyful side while engaging with life in all its colourful facets. Commenting on the new campaign, Taapsee Pannu said, “I'm thrilled about my partnership with Vogue Eyewear and to be a part of another campaign. The key message of 'Keep Playing' resonates deeply with me, as it encourages everyone to express themselves freely and live life to the fullest while infusing each moment with fun and playfulness.” SHARE YOUR VIEWS. EXCHANGE IDEAS. CONNECT WITH THE INDUSTRY. 77 VISION PLUS INDIA EDITION