VisionPlus India

FASHIONING CHANGEFROM OCEAN WASTE BRAND PROFILE From ocean waste to stylish frames: Sea2See's eco- friendly journey I n the ever-evolving world of sustainable fashion, Sea2See emerges as a beacon of innovation and environmental consciousness. This Italian eyewear brand has revolutionised the industry by crafting optical frames and sunglasses from recycled marine plastic, collected with the help of fishermen collaborating with the Sea2See Foundation. A SEASTAINABLE LEGACY Since its inception in 2015, Sea2See has been on a mission to raise awareness about ocean plastic contamination and challenge the unsustainable practices of the optical and fashion industries. Inspired by the alarming consequences of plastic pollution witnessed during travels in developing countries, founder François van den Abeele envisioned a product that could not only serve as a fashion statement but also contribute to environmental preservation. The idea of using recycled marine plastic for eyewear took shape, driven by a commitment to sustainability and a desire for tangible change. CRAFTING CHANGE Sea2See's commitment to sustainability extends beyond its mission statement; it's ingrained in every aspect of the brand's operations. From the design phase to production, Sea2See prioritises eco-friendly practices. The frames and sunglasses, meticulously crafted in Italy, are a testament to the brand's dedication to quality and sustainability. By transforming marine plastic waste into stylish eyewear, Sea2See proves that sustainability and fashion can coexist harmoniously. 32 VISION PLUS INDIA EDITION