VisionPlus India

INSIGHT Ramachandran Parthasarathy explores India's optical market’s adaptability, entrepreneurship, and collaboration among independent retailers for a thriving future R amachandran Parthasarathy delves into India's dynamic optical market, emphasizing adaptability, entrepreneurship, and the upcoming e-commerce policy. Independent retailers hold potential amidst challenges, as innovation and technology play key roles in shaping the industry's future. In India's dynamic optical market, adaptability, entrepreneurship, and the upcoming e-commerce policy are key factors shaping the industry's future. Despite challenges, independent retailers hold potential as innovation and technology drive the market. This article explores the pioneers, market evolution, profitability concerns, and the need INDIAN OPTICAL MARKET PROPELLEDBY ADAPTABILITYAND ENTERPRISE for collaboration among independent retailers in seizing opportunities. Many would be in for a surprise other than the old timers that it was a Tata group then, Forbes Forbes Campbell & Co Ltd renamed Forbes Gokak subsequently were the pioneers in mass manufacturing of plastic spectacle lenses in Aurangabad India in the year 1987. The brand Resilens resonates with many of the prescribers even now 36 30 VISION PLUS INDIA EDITION