VisionPlus India

KS: With all of this VisionPlus EXPO is all set to become the top international trade shows in this part of the world. Tell us something about the exhibition - what will the display be like? SB: The VisionPlus EXPO is a one of its kind show in this region - we have leading brands from all domains of the eyewear industry lined up for the exhibition. Be it eyewear, eyecare, instruments, contact lens, optical equipment - there is an impressive lineup of brands in each category that will be showcasing their portfolio at this year's event. All I can say is that we have something of interest for everyone in the optical trade community at this year's event. Additionally, as a small token of appreciation - we have a special offer for the buyers making purchases on the first day of the VisionPlus EXPO. Those making purchases worth AED 5,000 will be rewarded with a gold coin. Offer details as well as the terms and conditions are available on the vpexpo website." KS: The soaring number of visitors and brand registrations is a reiteration of the platform and its popularity. Moving on, please give us some insight into the trends that you see in the Indian optical industry. SB: Well, I think the Indian optical trade community has bounced back considerably well after the whole pandemic situation. As I have always said, the eyewear industry is extremely dynamic and so very difficult to point towards a particular trend. But the one movement that I see gathering considerable momentum is the Make in India and Brands India initiative where people are keen to promote local brands. It is heartening to see the local brands growing so well. I also think that the VisionPlus EXPO happening in Dubai is an excellent platform to get these Indian brands global exposure - perfect timing for those who are looking to give their sales and brand visibility a positive boost. KS: Thank you for the fabulous insights into one of the most coveted events of the industry - the VisionPlus EXPO. As a parting note, any message for our readers… SB: Sure. The Indian optical trade community is like a family to me. I have watched the industry ever since it was in its infancy stage and let me tell you the growth is a legacy in itself. As a parting note, I would like to invite all of my extended family - the Indian opticians community - to continue to support the VisionPlus EXPO and help it scale new heights this year. BE IT EYEWEAR, EYECARE, INSTRUMENTS, CONTACT LENS, OPTICAL EQUIPMENT - THERE IS AN IMPRESSIVE LINEUP OF BRANDS IN EACH CATEGORY THAT WILL BE SHOWCASING THEIR PORTFOLIO AT THIS YEAR'S EVENT 28 VISION PLUS INDIA EDITION