VisionPlus India

ANEVENT FILLEDWITH APPRECIATION AND ENTERTAINMENT! Apprehension, enthusiasm, and entertainment! Yes, the much-awaited event in the optical industry, the ZEISS ‘YOU&EYE’ AWARDS 20/21 was all of this! C ircumventing the challenges faced due to the pandemic, the event was showcased on a virtual platform, premiering on YouTube LIVE on March 21, 2021. Having set high expectations with its physical event in the previous editions, which had become an annual affair for the optical fraternity in India, the real challenge was to pull off an equal stunner on the digital platform. The theme of the show was designed around the Bollywood style awards presentation, which kept the audience engaged throughout the hour and a half program. The virtual event on YouTube, had all the eyeballs, with the glamour and glitz that matched any global event. 16 VISION PLUS INDIA EDITION SPECIAL FEATURE