VisionPlus India

ESSENTIALS LENS IS THE NEED-OF-THE -HOUR LENS The Essipal range, though is the widely dispensed progressive lenses in India, does not connect with the consumers. This makes way for the ALL NEW ESSILOR ESSENTIALS range of Progressive lenses, relevant to today's presbyopic consumer needs, offering quality, widest corridors and clearest possible vision, a complete portfolio and exceptional value. The Everyday design lens is for the indoor users and the Active design is for the multi-tasking, active lifestyle users. These lenses have "Invisible boosters", to power you, all-day long ! TOOLS TO SUPPORT BETTER DISPENSING A dispensing mat, to help ECPs to identify consumer lifestyle and recommend the right product. A comprehensive trade brochure, technical layout card and posters. Along with the lenses, consumers get the all-new authenticity card with their prescription details, micro-fibre cleaning cloth & lens cleaner spray bottle. The success of progressive dispensing lies on two important aspects. First, the knowledge and ability to offer most suitable designs as per patient's lifestyle, prescription and frame selection. Second, securing accurate eye measurements for progressive fitting. Essilor has introduced two mobile applications to address these needs. The Essilor Academy app offers a learning platform, providing the basics of PAL dispensing, design selection, fitting and troubleshooting, along with a quiz. The Essilor DigiFit app allows you to take pupillary distance & fitting height of patients quickly, accurately, avoiding human touch, and stores customer's measurements. These tools will enhance knowledge and dispensing skills of the ECPS and increase the confidence and safety of the consumers. MEETING THECURRENT DEMANDSOF PRESBYOPES! Consumers need to know they can reap enormous benefits with Essentials Everyday & Essentials Active products, which are curated for the presbyopes as per the lifestyle needs of today P resbyopia is a natural phenomenon that occurs to everyone. The current pandemic situation, demanding more time on using multiple screens, necessitates the need to have the right kind of lens to support their demands. STATISTICALLY SPEAKING Only 25% presbyopes in India are corrected, and just 20% are corrected with a Progressive lens. The technology used is still primitive.

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