VisionPlus India

ZEISS INDIA WINS INDIASTAR 2020 AWARD Two packaging designs, produced in association with Bizongo, have won the INDIASTAR 2020 Award for Design Excellence."Industry experts have recognized our innovative designs, and we have been receiving such feedback from our customer fraternity as well.", according to a company spokesperson ZEISS SmartLife Kit : Created to offer a premium unboxing experience to customers, the SmartLife kit is a sustainable packaging solution.The packaging is easy for customers to open in one swift motion for improved durability. The kit serves as a spectacle case and holds lens wipes, an authenticity card, and a cleaning spray. HYPERXLAUNCHES SPECTRE GAMING EYEWEAR COLLECTION HyperX the gaming division of Kingston Technology Company, Inc., recently announced the HyperX Spectre Gaming Eyewear collection now includes three new families of glasses – Stealth, React, and Scout. RAY-BAN’S RELEASES LATEST CAMPAIGN : YOU’RE ON The You’re On campaign by Ray-Ban celebrates the life lived in the moment in snapshots of authentic and uninhibited joy. Celebrating timeless essence, the campaign features iconic frames from Ray-Ban that feels more authentic than ever. It captures spontaneous moments of genuine behaviour, lived as the most authentic version of yourself. The campaign portrays two gamers playing pinball, giving it their all, unaware of their surroundings. The protagonists in the campaign, showcasing their Ray-Ban styles, are their truest selves, enjoying the moment no matter who is watching. Lens Comparison Kit: An ingenious product, this kit was designed to enable the sales team to compare and demonstrate the superiority of a ZEISS lens against another lens. The HyperX Spectre Eyewear collection features exclusive HyperX gaming-grade, impact-resistant lenses that offer superior blue light and UV protection for gamers and individuals while viewing digital devices. Designed to meet a variety of style and screen viewing needs, the new gaming eyewear families offer a range of lens technology options, designs, colours, and sizes. The blue-light-blocking Spectre Eyewear is designed to help protect eyes from the short- and long-term effects of digital eyestrain and keep gamers’ eyes comfortable during long gaming sessions, or while working and learning on a computer, or scrolling on a phone. 76 VISION PLUS INDIA EDITION TOPPOSTSON VISIONPLUSMAG.COM BLOGSPOT