VisionPlus India
TRYING TIMES In 1992, Jacobs showed his notorious but landmark Grunge collection comprising flannel shirts, thermals re-imagined in cashmere, layers and layers and all of it topped with a little crocheted skullcap. The press was smitten. The powers at Perry Ellis, however, were not. Jacobs and Duffy were fired shortly. Jacobs and Duffy then formed their own licensing and design company, Marc Jacobs International Company in 1993. They made a comeback in 1994 with a small show held on Marc's birthday. Top models Linda Evangelista and Naomi Campbell walked at his show for free. THE TURNING POINT In 1997, after months of negotiation and with the help of Bernard Arnault, Marc assumed the newly created post of artistic director at Louis Vuitton, where he was responsible for the luxury label’s leather goods as well as creation of the house’s first clothing line. In 2000, Marc by Marc Jacobs debuted its Spring Summer collection, followed by the opening of their store in Manhattan next year. FORAY INTO EYEWEAR Marc Jacobs sunglasses are as daring as perhaps the designer himself. It combines street-savvy designs with the finesse of a finished product. Marc’s over-the-top eyewear are designed for those who like to create a statement with their accessory. He was the one to introduce the world to the gravity-defying upside down sunglasses. He loves using prints, polka dots, gradients on aviators, oversized, round-shaped cat eye sunglasses as well as frames. He also indulges in a lot of colour blocking and dual-tones. The Marc Jacobs fall/ winter 2020/2021 eyewear collection presents new sunglasses and optical frames celebrating the eclectic personality of the brand with a variety of styles, in a creative and sophisticated exploration of contemporary trends with unique design and unexpected details. It has the following categories. 1984: Designed ready-to-wear collection for Ruben Thomas's Sketchbook label. 1988: Became the youngest designer ever to receive the CFDA’s Perry Ellis Award for New Fashion Talent. 1992: Showed his notorious landmark Grunge collection. 1997: Assumed the post of artistic director at Louis Vuitton. 1997 : The CFDA awarded Jacobs the ‘Womenswear Designer of the Year’. 2001: Opened a store for Marc by Marc Jacobs in Manhattan. 2002 : CFDA named him the ‘Menswear Designer of the Year’. 2005 : Launched a line of childrenswear called ‘Little Marc’. 2011: The CFDA honored Jacobs with its prestigious Geoffrey Beene Lifetime Achievement award. 2013: In October, Marc Jacobs parted ways with Louis Vuitton to focus on his own brand. 2014: The Marc Jacobs Global flagship store to open in Shanghai. TIMELINE THE MADISON OPTICAL FRAMES THE SIGNATURE OPTICAL FRAMES THE LIMITED EDITION AVIATOR SUNGLASSES THE FUTURE VINTAGE SUNGLASSES 22 VISION PLUS INDIA EDITION
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