VisionPlus Arabia

IN FOCUS T he VisionPlus EXPO 2021 has been drawing a positive response from the global eyewear community. It has been touted as the NEXT destination for international Eyewear Shows. Jasbir Bolar, Marketing Director of FourPlus Media and Zahra Amir, Show Director of VisionPlus EXPO spoke to us at length about their plans for the exhibition. Here are the excerpts: VisionPlus (VP) : What's the difference between VisionPlus EXPO and the others? Jasbir Bolar (JB) : Traditionally, exhibitions “THEIDEAISTO MAKEDUBAI AGLOBAL PROCUREMENT HUBFORTHE EYEWEAR INDUSTRY” The ambitious first edition of VisionPlus EXPO is scheduled for 26-27-28 October in Dubai. Here is a conversation with Jasbir Bolar and Zahra Amir to know more are created for local markets, attracting participation from local exhibitors and buyers. And while some may grow and get a broader buyer base, the exhibitors are still primarily from the local brands. VisionPlus EXPO however is a true international platform right from the start. We’re targeting participation from the international markets 22 VISION PLUS ARABIA EDITION