ParfumPlus
PIERRE DINAND You can’t truly appreciate the art of perfume design without appreciating the artist behind it, and Pierre Dinand is the mastermind behind some of the most iconic perfume bottles ever created. He’s called “the man of 1,000 bottles” for a reason. Dinand began his journey as an architect with a precise hand and a keen eye for design. His breakthrough came in 1958, when he was recruited by Rochas to design the now-iconic Madame Rochas bottle. That moment launched him into the heart of Parisian luxury and fashion, leading to collaborations with design legends like Balenciaga, Pierre Cardin, Christian Dior, and Yves Saint Laurent. With over five decades of experience crafting and perfecting fragrance bottles, Dinand has created more than 500 designs, each one narrating a story of elegance and pure innovation. SERGE MANSAU If Pierre Dinand brought architecture to the bottle, Serge Mansau brought sculpture and soul. Contrary to Dinand, Mansau began his creative life as a French artist, sculptor, and scenographer. His transition into perfume design introduced a poetic and rare artistic lens to the industry. His bottles weren’t just functional; they were expressive. He was popularly known for refusing to adhere to a single style, earning him the nickname “Versastyle.” Nature was a central focus in many of his creations. He often drew inspiration from leaves, insects, shells, and pebbles, and had a quiet fascination for asymmetry and emotional depth, qualities that made his bottles feel less like packaging and more like sculptures worth admiring. Among his most celebrated creations are Skin Dew by Helena Rubinstein, Climat by Lancôme, Fidji by Guy Laroche, and the instantly recognisable Flower by Kenzo. We often think of perfume as a scent, a fleeting sensation on skin. But the bottle it resides in gives it something more: identity. It’s a vessel of stories, of love, rebellion, peace, identity, and time itself. From sculptural masterpieces to bold design statements, these bottles have carried the weight of fragrance and emotion, intertwined. So the next time you close your eyes, lost in the notes of citrus, oud, or jasmine as they wrap the room in awe and memory, don’t forget to open them again, to the silent sculpture that held it all. THE DESIGNERS WHOTURNED PERFUMEBOTTLES INTOVISUALPOETRY their scent containers from precious stones like amethyst and onyx, creating pieces of rare and luxurious appeal. Fast forward to today, and perfume designs are no longer limited by borders. You now see a wealth of designs, all born from pieces of different cultures, traditions, and art forms coming together, leading to the creation of works of art rather than mere bottles. Or as Mary Ellen Lapsansky, Vice President of the Fragrance Foundation, aptly puts it, they are "objects d’art”. P A R F U M P L U S 33
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