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longevity compared to lighter formulations. The controlled diffusion ensures an elegant, memorable trail without overwhelming others. BEYOND SCENT: A WORK OF ART Patel’s vision for Al Mashaaer extends beyond what’s inside the bottle. The design and packaging reflect exclusivity and sophistication, crafted with the same artistry as the fragrance itself. Crystal and glass meet thoughtful detailing, ensuring each bottle feels like a collectable work of art. Owning Al Mashaaer is not about possessing a perfume; it is about holding a piece of refined craftsmanship. THE EMOTION WITHIN Above all, Al Mashaaer is designed to evoke emotion. A spritz can transport you to a blooming rose garden, remind you of a distant journey, or awaken feelings of love, nostalgia, or confidence. For Patel, this is the true purpose of perfume, not to be worn as a routine, but to be lived as an experience. With Al Mashaaer, Darshan Patel brings VINI into the rarefied world of high perfumery. It is a natural evolution of his leadership philosophy, building brands that stand apart, always with a clear promise of difference. From the accessibility of Fogg to the exclusivity of Al Mashaaer, the common thread is innovation rooted in consumer understanding. In Patel’s own narrative, Al Mashaaer represents more than a launch; it represents a vision of creating a fragrance house that embodies elegance, artistry, and emotional connection. And in doing so, it ensures that VINI is not just part of the luxury fragrance conversation but a defining voice within it. parfumplusmag.com ARTISTRY IN COMPOSITION Al Mashaaer is distinguished by its artistry in blending. It reveals layers of notes that evolve over time. A well-crafted fragrance opens with top notes that are fresh and inviting, transitions into heart notes that define the character, and finally settles into long-lasting base notes. The balance between these layers creates harmony, complexity, and emotional resonance, ensuring that the perfume tells a story rather than offering a fleeting aroma. ELEGANCE THAT LASTS A hallmark of Al Mashaaer is its performance. It is designed to last longer on the skin and project subtly yet noticeably in the air. This is achieved through the concentration of perfume oils and the quality of fixatives used, providing superior P A R F U M P L U S 61