ParfumPlus Arabia

Special Feature Echoes of the East, Visions of Tomorrow IN THIS EXCLUSIVE interview with ParfumPlus Magazine, Talha Kalsekar, CMO, and Omeir Kalsekar, CEO of Rasasi Perfumes 1979, open up about the brand’s soul, its unwavering family heritage and its bold steps into the future of perfumery. From balancing tradition with global trends to embracing sustainability, digital-first strategies and cultural adaptation, Rasasi continues to carve its place as a global ambassador of Middle Eastern artistry. ❚ OMEIR KALSEKAR, CEO OF RASASI PERFUMES 1979 Talha and Omeir Kalsekar share Rasasi’s heritage, passion & innovative vision shaping perfumery’s future P A R F U M P L U S 28