ParfumPlus Arabia

Independence means financing growth internally, without reliance on banks, so we can make long- term decisions with integrity. Inspiring reflects our role as partners: helping customers create products that are distinctive, attractive and successful. In Partnership defines how we work with clients, at eye level, with trust and closeness. These values are lived practices, not abstract principles, and they provide agility, creativity, and resilience, the foundation for relationships that have carried us through generations. PP : YOUR FRAGRANCES SERVE COSMETICS, PHARMACEUTICALS, FOOD, AND CHEMICAL INDUSTRIES. CAN YOU DESCRIBE THE PROCESS OF CREATING A SIGNATURE SCENT? CD : Creating a fragrance is about combining inspiration with responsibility. We start by understanding the emotion a fragrance should evoke, the function it should serve, and the product it will live in. Perfumers and evaluators translate this vision into olfactory form, blending high-quality raw materials, natural essential oils, and innovative molecules, testing each creation for stability, safety, and performance. IN THIS EXCLUSIVE interview with ParfumPlus Magazine, Christian Düllberg explores how three generations have shaped Düllberg Konzentra. Each fragrance reflects a delicate balance of tradition, innovation, and artistry, connecting people and memories across the globe. PARFUMPLUS : DÜLLBERG KONZENTRA HAS CRAFTED EXCEPTIONAL FRAGRANCES FOR OVER 90 YEARS. WHAT INSPIRED THE FOUNDERS, AND HOW HAS THEIR VISION EVOLVED? Christian Düllberg: Our story begins in post- war Hamburg, when my grandfather, Hermann Düllberg, founded the company and later partnered with Konzentra Hubert Timm, established in 1933. This partnership created the name Düllberg Konzentra, which we carry to this day. When my grandfather passed away, my father, Manfred Düllberg, had just completed perfumery training in France. At only 22, he assumed responsibility for a small, traditional company. Through hard work, travel and customer relationships, especially in Eastern Europe, he transformed it into a dynamic, innovative fragrance house. Following in his footsteps, I combined business studies with perfumery training at ISIPCA in Versailles, giving me a dual perspective on both the creative and commercial sides of the business. Over three generations, our vision has evolved, but the essence remains: crafting fragrances with passion, precision, and respect for nature, while remaining an independent family company. PP : AS A FAMILY-RUN, MULTI-GENERATION BUSINESS, HOW DO YOUR VALUES OF INDEPENDENCE AND COLLABORATION GUIDE DECISION-MAKING TODAY? CD : As the third generation, I feel a strong responsibility to uphold the values defining us: Independent, Inspiring, and In Partnership. P A R F U M P L U S 17

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