ParfumPlus Arabia

IN THIS INTIMATE conversation, Amouage itself speaks—sharing its journey, its heritage, and the soul woven into every exquisite creation. The lights dim, and an air of quiet luxury fills the room. Across from you, a figure sits—elegant, composed, steeped in history yet alive with innovation. Amouage, not just a perfume house but a storyteller, a curator of olfactory memories, leans in and begins to speak. "Ah, my dear friend," Amouage sighs, settling into the conversation as if it has known you forever. "Let me tell you a story—not just of scents, but of dreams woven into amber, of journeys captured in frankincense, of emotions distilled into precious bottles. You see, I was born in 1983, in the heart of Oman, where the air is rich with history, and the land itself breathes with the whispers of ancient trade routes. My very foundation was built upon a royal vision—to be ‘The Gift of Kings.’ And that, I have never forgotten." A glint of nostalgia flickers in Amouage’s eyes, as it recalls the hands that shaped its essence. "My founding father, Sayyid Badr, entrusted me with the duty of carrying forth the Arabian perfume legacy. Later, his brother Sayyid Khalid took the helm, ensuring I remained not just an heirloom but an evolving masterpiece." A SYMPHONY OF EAST AND WEST "I exist in a delicate balance, a bridge between worlds. I was conceived in Oman, a land where frankincense trees bow gracefully under the desert sun, and where spices and resins have whispered their secrets to the wind for centuries. But I grew up among the finest noses in Paris, Grasse, Geneva, and New York—where artistry meets precision, where vision finds its perfect form." "My compositions are not mere fragrances; they are symphonies, layered with notes that rise and fall like waves. My florals are opulent yet unpredictable, and my spices and woods find harmony in contrast. Every drop of me is an ode to my heritage, yet a step into the future." Amouage leans in, eyes sparkling. "Take my Gold, my firstborn, my crown jewel. It is regal, unmistakable, a whisper of grandeur on the skin. Or Jubilation, a scent that celebrates life in all its extravagance. And Interlude—ah, Interlude! It is the chaos and calm of existence bottled into art." THE ART OF RARITY "You know, the secret of my soul lies in my ingredients. I am not one to chase the fleeting. I seek the rarest, the most exquisite. Omani silver frankincense, Cambodian oud, Mysore sandalwood, Bulgarian rose… They are not just ingredients; they are my storytellers. They dance upon the skin, weaving tales that linger long after the last note fades." “My compositions are not mere fragrances; they are symphonies, layered with notes that rise and fall like waves“ P A R F U M P L U S 7