ParfumPlus Arabia

Escentia Revered for centuries, oud— also known as agarwood— is often called “liquid gold” in the fragrance world Historically, oud has held a sacred place in various cultures. Used in religious ceremonies, traditional medicine, and personal fragrance rituals, it has long been a symbol of opulence and spirituality. Ancient Egyptian, Chinese and Arabian texts reference its use in incense and perfumery, further cementing its legendary status. THE SCENT PROFILE OF OUD The aroma of oud is profoundly rich and multidimensional. It can range from smoky, woody, and leathery to animalic, sweet, and balsamic, depending on its origin and method of extraction. High-quality oud possesses an unparalleled depth, evolving on the skin over hours, making it a prized base note in luxury fragrances. Natural oud is rare, and its scent varies significantly based on factors such as tree species, age, and extraction techniques. The finest oud oils come from aged trees and are distilled using traditional methods, yielding a warm, resinous, and slightly spicy aroma with a hypnotic intensity. OUD: PERFUME’S LIQUIDGOLD FEW PERFUME INGREDIENTS carry the mystique, depth, and sheer luxury of oud. Its intoxicating, complex aroma has captivated royalty, perfumers, and fragrance connoisseurs across cultures, making it one of the most sought-after and expensive raw materials in perfumery. THE ORIGINS OF OUD Oud originates from the resinous heartwood of the Aquilaria tree, which primarily grows in Southeast Asia, India and the Middle East. When the tree becomes infected with a specific type of mould (Phialophora parasitica), it produces a dark, fragrant resin as a defence mechanism. This resin- impregnated wood is then harvested, distilled, and transformed into the precious essence that is oud. P A R F U M P L U S 40