ParfumPlus Arabia

with floral blooms yield fragrances dominated by floral notes, while arid landscapes incorporate resinous or woody elements. This distinctive blend of local ingredients weaves an olfactory tapestry, rendering Arabian perfumes both unique and region-specific. Exploring desert landscapes presents challenges and opportunities, unveiling hidden treasures like moringa, mint handbags, and desert lavender through collaboration with local conservations. CPL Aromas, using AromaSpace technology, authentically captures the essence of complex ingredients like Kholas Dates, enriching the aromatic journey and ensuring a genuine representation of the diverse landscapes encapsulated in our scents. PP: YOU HAVE SAID YOUR MOTTO IS TO EXPLORE THE WORLD, AND THAT THIS INSPIRES YOUR CREATIVITY. HOW EXACTLY DOES THIS HAPPEN? JR: My creative inspiration is fueled by world exploration, where travel serves as the catalyst. Immersed in diverse cultures, landscapes, and scents, I gain fresh perspectives for crafting unique fragrances. Prioritising connections with people and understanding their cultures is pivotal, offering profound personal meaning. This commitment extends beyond the professional realm, aligning with my belief that embracing diverse cultures adds authenticity to the fragrances I passionately bring to life. PP: “THE AIM OF A CREATION IS TO CAUSE AN EMOTION”. WHAT EMOTIONS DO YOU LIKE INVOKING, ESPECIALLY WHEN YOU TARGET ARABIAN MARKETS? JR: Crafting emotions through fragrance aligns with the Arabian market's love for scents that elicit feelings of warmth, hospitality, and luxury. My goal is to infuse opulence, sophistication, and a hint of mystery into my creations, capturing the essence of Arabian cultural values. Fragrances, akin to poetry, possess the ability to deeply resonate with individuals, serving as fragments of identity, carriers of nostalgia, and symbols of belonging. Wearing distinctive scents transcends a sensory experience; it becomes a form of self-expression, conveying identity with profound respect for tradition. “Signature scents are intricately shaped by abundant natural resources and botanicals, defining their unique character...” P A R F U M P L U S 8