ParfumPlus Arabia

Ralph Lauren introduces Polo Earth , a foray into vegan and eco-clean fragrances, aligning with the growing trend of green luxury. Suitable for all genders, this 97% natural-origin, vegan fragrance by Ralph Lauren is free from sulfates, phthalates, preservatives, and colorants. With seven sustainably sourced ingredients like Bergamot Heart and Turkish Rose, it embodies conscious, globally inspired scent creation. Escada's Party Love stands as a certified vegan fragrance, exemplifying the surging demand for sustainable, eco-conscious perfumery. This limited edition Eau de Parfum transforms dreams into reality, fusing dark cherry and airy whipped cream atop a velvety vanilla cupcake. A scented embodiment of femininity, it offers a gourmet sweetness, setting the perfect olfactory stage for unforgettable gatherings with friends. However, the relationship between sustainability and natural ingredients has sometimes been presented as a division. The prevailing belief, however, is that natural perfumery is inherently environmentally responsible, especially considering its reliance on rare materials. Sustainability becomes a strategic imperative, ensuring the continuity of business operations by securing the supply chain of these precious ingredients. Can perfumery contribute to caring for the earth? The answer lies in the innovative practices of various brands striving for sustainability. “Luxury brands are catching on to this ethos, incorporating sustainability into their practices” P A R F U M P L U S 31