ParfumPlus Arabia

Region’s largest beauty and wellness trade fair attracts 31,410 visitors from 116 countries product segments: Cosmetics & Skincare; Hair, Nails & Salon Supplies; Machinery, Packaging & Raw Materials; Fragrance Compounds & Finished Fragrance; Personal Care & Hygiene; Natural & Organic; as well as a brand-new segment, Beauty Tech, which showcased all the latest industry innovations and beauty solutions. Close to 31,410 visitors from 116 countries turned out for the show, which assumed even greater significance as the region’s first in-person international beauty trade show in 2021. As part of the Jubilee edition, 17 leading international fragrance houses were invited to create their BeautyWorldMiddleEast CONCLUDES JUBILEE EDITION BEAUTYWORLD MIDDLE EAST 2021, the Arab world’s largest international beauty and wellness trade fair, saw a strong visitor turnout during the show’s jubilee edition, which closed at Dubai World Trade Centre (DWTC) on October 7,2021. This year’s event played host to a consortium of leading international, regional, and local exhibitors and industry game-changers from 52 countries, featuring 17 dedicated country pavilions, displaying the latest in the beauty industry. Organised by Messe Frankfurt Middle East, Beautyworld Middle East featured seven distinct P A R F U M P L U S 44

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