ParfumPlus Arabia

There are two major directions a Perfume Brand needs to choose when making a decision about the design of the perfume bottle: Custom Mould or Unique Decorations of Standard Bottle. The majority of companies, especially in niche perfumes, choose the second option, hoping that their idea and perfume composition selection will attract consumers and help them to sell. ESSENTIALS OF GREATPERFUME PACKAGING UNIQUE CAP IT IS THE MOST IMPORTANT ELEMENT IN NICHE PERFUME. ACTUALLY, A UNIQUE IDEA IS A MUST HERE. NO MATTER WHAT MATERIAL YOU CHOOSE: WOOD, PLASTIC, ZAMAK METAL, GOLD- PLATED, OR SOMETHING ELSE. BE CREATIVE BUT REMEMBER TO ‘CREATE RICHNESS REMAINING MINIMALISTIC’ AND YOUR BRAND WILL BE WELL ACCEPTED IN THE MARKET. I’VE SEEN SOME TRULY CRAZY AND TASTE-LESS IDEAS THAT PEOPLE CALL ‘LUXURY’. AND MIND YOU, ‘CRAZY’ DOESN’T MEAN LUXURY! UNIQUE DECORATIONS THERE’S PLENTY OF OPTIONS HERE. FOR STICKER WE COULD USE PAPER, LEATHER, METAL, TEXTILE, WOOD, PLASTIC, ETC. FOR OTHER DECORATIONS LIKE COVER, PENDANTS, STONES; UNIQUE METALLIZATION OR COLORIZATION; DECORATIVE FILM, THE CHOICES ARE ONLY LIMITED BY YOUR CREATIVITY. PERFUME BOX IT SHOULD BE USEFUL, THINK WHAT CONSUMERS WILL DO WITH IT AFTER THEY HAVE OPENED IT. IN 90% OF CASES PEOPLE DISPOSE OF PERFUME BOXES THEY OPENED, NO MATTER HOW LUXURIOUS IT WAS. IT GIVES US AN UNDERSTANDING THAT A GREAT PERFUME BOX SHALL BE A PART OF THE CONCEPT AND OF THE HIGHEST QUALITY OF COURSE. YOU CAN ALSO THINK OF AN AFTER-USAGE EXPERIENCE, LIKE A JEWELRY BOX, PIGGY BANK, SOUVENIR, ETC. JUST BRAINSTORM IDEAS THAT ARE GOOD TO YOUR BRAND AND CONCEPT. CONCEPT ELEMENT ADD SOMETHING THAT WILL SUPPORT YOUR BRAND CONCEPT AND PERFUME COLLECTION. IT COULD BE JUST A SIMPLE MINI CARD WITH INFORMATION ABOUT THE PERFUME AND STORY, OR YOU CAN GO MORE CREATIVE AND CREATE BRANDED MERCHANDISE, PHYSICAL OBJECTS FROM YOUR PERFUME STORY. FOR EXAMPLE, IF YOUR COLLECTION IS INSPIRED BY TRAVEL, PUT A SOUVENIR OR POSTCARD FROM THAT PLACE; IF INSPIRED BY EMOTIONS, THINK WHAT CAN INTERPRET THEM, MAYBE STONES, TEXTURES, COLOURS OR ARTWORKS. REMEMBER, ALL FOUR ABOVE-MENTIONED ELEMENTS WILL NEED TO BE INTERCONNECTED. SO ONE CONCEPT LINE SHOULD BE NOTICEABLE AND GO THROUGH ALL THESE ELEMENTS. Custom Mould is definitely a way more expensive and lengthy process, especially when you produce perfumes in Europe. That’s the main reason why perfumes made in Europe (France, Spain, Italy, UK) have higher value and an indisputable reputation as the approach, the quality, requirements, expertise, and vision - are generally of higher standard with perfume packaging made in Europe. P A R F U M P L U S 20