ParfumPlus Arabia

THEARTOF TAILOR-MADE PERFUMES PART1 This article is intended for perfume lovers and perfume professionals and it contains my insights about the art of tailor-made perfumes. To perfume lovers, it’s about the process of perfume brand creation as well as the creative and business aspects. To perfume professionals, it’s about the importance of balancing creative and business parts of the brand and thinking of consumers first and then adapting it to the requirements of a client Sillage P A R F U M P L U S 20