ParfumPlus Arabia
THOUGH YOU ARE A PERFUMER, YOU SAY YOU GO ABOUT YOUR LIFE AS A PAINTER, AN ARCHITECT. WHAT EXACTLY DO YOU MEAN BY THIS? When I create a fragrance I act as a painter or an architect would do : I first find myself an idea, then I create a small accord (a “sketch” for the painter or the architect). And if I’m satisfied with it, then I start building the fragrance stone by stone, raw material by raw material. YOU ALSO GO ON TO SAY THAT YOU NEVER DISOBEY YOUR INTUITIONS WHEN IT COMES TO MAKING DECISIONS OR TAKING ACTIONS IN YOUR LIFE. HOW HAS THIS PRINCIPLE MOULDED YOU AND YOUR LIFE? This motto first led me to change my career from marketing to creation, starting again from scratch, although it wasn’t an easy path. I felt I had to do it. It has changed my life and I never regretted it ! As far as creation is concerned, following your intuitions is the key to create newness. As a perfumer, I am supposed to create tomorrow’s olfactive trends, and intuitions help you to dare in the right way to meet this challenge. HOW HAS YOUR TASTE/PERCEPTION EVOLVED OVER TIME? ARE THERE ANY OUTSTANDING UNIQUE FEATURES IN THE PERFUMES THAT YOU CREATE? Since the beginning of my career I have used a large amount of naturals in my fragrances. I love them and this has never changed ! I’ve been trained in Grasse, the very cradle of perfumery, where you can smell and use the best naturals in the world, and it has shaped the way I create a perfume formula. That is also one of the reasons why I wanted to join Robertet, the number one company worldwide for the variety and quality of naturals. YOUR PROUDEST MOMENT AS A PERFUMER? The first time I smelt, in the street, someone who was wearing a fragrance I had created. “This motto first led me to change my career from marketing to creation, starting again from scratch, although it wasn’t an easy path..." DO YOU REMEMBER THE FIRST FRAGRANCE THAT YOU BOUGHT FOR YOURSELF? AND THE FIRST FRAGRANCE YOU CREATED? The first fragrance I bought for myself was Grey Flannel from Geoffrey Beene. It was so different from the existing masculine fragrances at that time! It was very floral and that’s what I loved. The first fragrance that I created was Eau d’Azur de l’Occitane P A R F U M P L U S 16
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